365telugu.com online news,Bengaluru, January 19,2021: Reverie Language Technologies launched the first version of Aunvadak in early June 2020. Anuvadak is a multilingual website management platform that simplifies the process of localising, hosting, publishing, and launching a website in any language. It can scale down website localisation time by 40% and can save as much as 60% of the localisation and content management costs.
Traditionally, dynamic website localisation and content management in Indian languages comprises these six processes that are time-consuming when done manually:
- Extracting static English content from the source English website.
- Maintaining a spreadsheet of all the English content that needs to be converted.
- Deploying and hosting websites in each Indian language on different servers.
- Once the website is hosted, the localised content needs to be updated on each of the individual websites.
- All the content fetched from the database or backend would have to be manually localised.
- Going live with these multilingual websites and managing SEO for each website, individually.
Any changes in the source English website will have to go through the same long drawn process.Anuvadak as a platform automates repetitive tasks involved in translating, hosting, and scaling content for localized websites. Managing localized content, website, and tracking the progress is made seamless via a simple user dashboard. This not only reduces the time taken to go live but also significantly reduces the costs involved at the same time.Arvind Pani, CEO of Reverie Language Technologies, said, “As we emphasize on #VocalForLocal, it is imperative that businesses and governments are empowered with the right tools to reach out to all of India. Anuvadak is one such endeavor to tap into the potential 536 million Indian-language internet users. With Reverie striving to build an internet for every Indian, Anuvadak will go a long way in building an inclusive digital India.”

With Reverie’s Anuvadak 2.0, the entire user journey across dynamic websites like ecommerce sites can now be localised:
- Anuvadak’s ability to integrate with AI-enabled translation management platforms reduces the website translation time to one third of the time taken to traditionally translate content in Indian languages.
- With Reverie’s own proprietary Indic fonts built-in, translations delivered through Anuvadak will be visually more appealing.
- Anuvadak reduces the dependency on IT, with no coding required to launch new languages.
- Unlike on-demand Indic language plug-ins, Anuvadak ensures SEO compatibility for localized webpages, which means that a company’s localised website will start showing up in search queries as Indians increasingly search in their own language.
- Localization of dynamic content such as ecommerce sites, social media feeds, real-time news feeds, stock updates, etc., is now possible on the fly.
- As and when a site or a page is being rendered, its newly visible content will also be localised accordingly.
- This type of localisation is easy to adopt and happens on the browser side, without depending on server calls, which means that it is faster for businesses to go multilingual now more than ever
- Language-wise, in-depth analytics with custom timeline is now available as well.