365Telugu.com online news,Hyderabad, 17th November 2024: On the occasion of the 88th birth anniversary of Shri Ramoji Rao Garu, the Ramoji Group proudly introduced Sabala Millets – Bharat Ka Super Food.
At the launch event, Sahari Cherukuri, Director of Sabala Millets, stated:
“Sabala embodies the wholesomeness of millets and our commitment to healthier living. It bridges the gap between traditional Indian grains and modern recipes through innovation. This launch is a tribute to the visionary dream of Shri Ramoji Rao Garu, promoting a healthier Bharat. Sabala aims to inspire a systematic shift in food habits by blending balanced nutrition with exceptional taste while championing sustainability.”
This initiative signifies the Ramoji Group’s transformative approach to promoting health-conscious lifestyles. The Sabala Millets range, designed to cater to modern consumers, includes 45 unique products such as millet-based khichdi, cookies, health bars, munchies, and noodles. These offerings ensure a balance of flavor, convenience, and nutritional integrity.
Vision of Excellence
Reflecting the values of trust, quality, and excellence synonymous with Shri Ramoji Rao Garu, Sabala Millets aligns with the rising demand for naturally sourced, nutritious ingredients. Millets, known as a powerhouse of protein, fiber, and essential nutrients, are ideal for those seeking wholesome and sustainable food options.
Highlights of the Launch Event
The launch featured:
- A first-hand tasting experience of the millet-based products.
- The unveiling of the brand logo, a promotional film, and the e-commerce website: www.sabalamillets.com.
- An engaging presentation by Sahari Cherukuri on the vision and purpose of Sabala Millets.
Sabala Millets’ Key Features
- Extensive product range: Offering India’s largest millet range with 45 unique items, including flour, breakfast cereals, instant mixes, and ready-to-eat snacks.
- Sustainable sourcing: Dedicated to supporting local millet farmers and eco-friendly agricultural practices.
- #NoCompromise on quality: All products are free from preservatives and artificial additives, ensuring natural, nutrient-dense options.
Digital Campaign and Accessibility
To connect with a wider audience, Sabala Millets has launched a digital campaign that educates consumers on the benefits of millets, complete with recipes and tips for daily integration.
Consumers can conveniently purchase the entire range of Sabala Millets on the official e-commerce platform: www.sabalamillets.com.
Sabala Millets marks a pivotal step in revolutionizing India’s food consumption patterns by offering products that are not only nutritious but also aligned with sustainable and ethical values.