365telugu.com online news,Mumbai,December 31st,2025: ICICI Prudential Life Insurance has introduced ICICI Pru Wealth Forever, a new insurance product specifically engineered to offer a streamlined and tax-efficient solution for legacy planning. The product aims to help individuals ensure long-term financial continuity for their families across generations.
Key Product Features
The plan distinguishes itself with a unique “increasing cover” structure and long-term benefits:
Growing Life Cover: The sum assured increases monthly until the policyholder reaches 99 years of age, providing a hedge against inflation and rising wealth transfer needs.
Tax-Free Benefits: In the event of the policyholder’s demise, the entire life cover amount is paid out to beneficiaries as a tax-exempt benefit.
Return of Premium: If the customer survives the policy tenure, 100% of the total premiums paid are returned at maturity.
Health Management: The product includes complimentary health check-ups to help policyholders monitor their well-being actively.
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Illustration of Benefits
To showcase the plan’s potential for wealth preservation, the company provided a scenario for a high-net-worth individual:
A 55-year-old business owner investing ₹30 lakh annually for seven years would secure an initial life cover of ₹1.5 crore. Should the individual pass away at age 85, the nominee would receive approximately ₹10 crore as a tax-free payout.
Management Commentary
Vikas Gupta, Chief Product Officer at ICICI Prudential Life, noted that as life expectancy and incomes rise, more Indians are recognizing the necessity of formal legacy planning. “ICICI Pru Wealth Forever facilitates a seamless transfer of wealth to the next generation while providing immediate financial security,” Gupta stated.
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Operational Excellence
The company also highlighted its recent performance metrics to reassure customers of its reliability:
Claim Settlement Ratio: 99.3% for H1-FY2026.
Speed of Settlement: Average turnaround time of 1.1 days for non-investigated claims.