365telugu.com online news,Hyderabad, December 19, 2025: Bhima Gold, India’s iconic jewellery heritage house renowned for its legacy of purity, has officially announced the launch of the “Bhima Brilliance Diamond Jewellery Festival.” This premium retail campaign is strategically timed to coincide with the annual homecoming of Non-Resident Indians (NRIs) during the December festive and holiday season.
Running from December 8, 2025, to January 11, 2026, the festival positions Bhima Gold as the premier destination for high-end diamonds, catering to the historically high demand from international Indian shoppers during this period.
Exclusive Collections & Global Designs
As part of the festival, Bhima is unveiling a curated range of exclusive diamond collections and exquisite solitaires. These designs bridge the gap between global contemporary aesthetics and deep-rooted Indian heritage, making them ideal for weddings, family ceremonies, and luxury self-gifting.
Compelling Offers & Festive Benefits
To provide exceptional value to December shoppers, Bhima Gold has introduced a suite of aggressive offers across all its showrooms:
Free Gold & Cash Discounts: Customers will receive a FREE 24-karat Gold Bar plus ₹10,000 worth of jewellery on every carat of diamond purchased.
Making Charge Waivers: Shoppers can avail of up to 100% OFF on making charges for diamond jewellery.
Exchange Bonus for Loyal Patrons: In a move to reward long-term brand loyalty, customers exchanging old Bhima Diamond jewellery will receive an extra ₹5,000 per carat.
Trust and Certification
Bhima’s diamond credibility is anchored in ethical procurement and transparent valuation. Every diamond offered during the festival is certified by world-leading authorities, including the International Gemological Institute (IGI) and the Gemological Institute of America (GIA). For international buyers, Bhima has enhanced its documentation protocols and customer support to ensure a seamless and transparent purchasing experience.
Leadership Quote
The “Bhima Brilliance” campaign reflects the brand’s evolution as a category leader. By focusing on modern heirloom concepts and fusion aesthetics, Bhima aims to strengthen its bond with the global Indian consumer. The brand views diamonds not just as ornaments, but as “emotional markers of identity and success.”
These exclusive festive privileges are available at all Bhima Gold stores nationwide. The festival concludes on January 11, 2026, urging shoppers to make the most of the limited-time pricing and collections.