365telugu.com online news,India, September 11th, 2025: Canon India has launched ‘Retail Utsav,’ a vibrant, nationwide retailer engagement initiative to bolster its retail network and gear up for the festive season.
This ambitious program targets over 4,000 retailers across more than 45 cities, fostering excitement, building community advocacy, and showcasing Canon’s key product offerings in a festive, interactive format.
Initially rolled out in major metros—Delhi, Mumbai, Bengaluru, and Kolkata—and recently concluded in Hyderabad, the campaign is now expanding to additional cities across India.
‘Retail Utsav’ captures the essence of India’s festive spirit, celebrating connection, joy, and shared prosperity. This year’s campaign is particularly significant as it coincides with the 10th anniversary of Canon’s MegaTank Printers, marking a decade of innovation, reliability, and customer trust.
The program is tailored to resonate with retailers across diverse regions, languages, and store formats, delivering insights into Canon’s Inkjet and Laser printer categories, highlighting ongoing schemes, and rewarding loyalty through engaging on-ground experiences.
The initiative introduces a gamified approach with activities like product quizzes, retail display contests, and instant rewards, enabling retailers to unlock multiple incentive tiers. This dynamic engagement strategy ensures retailers are equipped with the knowledge and tools to thrive during the festive season.
Mr. C Sukumaran, Senior Director, Products & Communication Centre, Canon India, stated, “Retail Utsav is our way of honoring the vital role our retail partners play in Canon’s success.
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This initiative allows us to connect directly with them, understand their needs, and empower them with the resources to excel. As we celebrate a decade of MegaTank Printers, Retail Utsav combines festive enthusiasm with strategic business enablement, strengthening our retail ecosystem to seize the opportunities of the upcoming season.”
Through ‘Retail Utsav,’ Canon aims to inspire and inform its retail partners by blending knowledge-sharing, interactive engagement, and rewarding incentives.
The program spans cities like Guwahati, Bhopal, Surat, Cochin, Coimbatore, Udaipur, Chandigarh, and Agartala, ensuring a deep regional connect and widespread partner engagement to drive mutual growth as festive demand peaks.