365Telugu.com online news,Hyderabad, June 3rd, 2025:Crystal Crop Protection Limited (CCPL), one of India’s leading agrochemical companies, has launched two innovative crop protection solutions: RICEACT, a revolutionary herbicide for rice, and JIVORA, a next-generation insecticide for cotton crops.
This strategic launch comes at a crucial time, as India’s crop protection market is projected to grow from USD 2.59 billion in 2025 to USD 3.21 billion by 2030, registering a CAGR of 4.35%.
RICEACT: Game-Changing Paddy Herbicide
RICEACT is a powerful early post-emergence herbicide that combines Triafamone (20%) and Ethoxysulfuron (10%). Its dual mode of action targets a broad spectrum of weeds—grasses, sedges, and broadleaf types—offering prolonged residual control and high crop safety. It is effective for both transplanted and wet direct-seeded paddy and is to be applied during the 1–3 leaf weed stage (8–12 DAT/DAS) at 90g per acre.
RICEACT is expected to be adopted across 3 lakh acres of paddy, benefiting 2.5–3 lakh farmers across states like Maharashtra, Andhra Pradesh, Karnataka, Gujarat, Rajasthan, Haryana, and West Bengal.
JIVORA: Advanced Insecticide for Cotton
JIVORA features a dual-active ingredient formulation that provides contact, systemic, and translaminar action. It offers effective control against Whiteflies, Jassids, and Aphids, especially during the critical second and third spray cycles. With quick knockdown and long-lasting residual effects, JIVORA also strengthens plant vitality through its phyto-tonic benefits.
JIVORA is targeted to cover 5 lakh acres of cotton in its first year, reaching 4.5–5 lakh farmers in major cotton-growing regions.
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Leadership Speaks
Ankur Aggarwal, Managing Director, Crystal Crop Protection, said,
“We are committed to advancing Indian agriculture with innovative solutions. RICEACT and JIVORA represent a new chapter in performance-driven, farmer-focused crop protection that enhances yield and profitability.”
Sohit Satyawali, Vice President – Sales & Marketing, added,
“With these launches, we reinforce our focus on smart, sustainable farming. RICEACT offers broad-spectrum, long-term weed control, while JIVORA provides cotton farmers with reliable protection during the most vulnerable crop stages.”
Availability
Both products will be available through Crystal’s wide distribution network.
- RICEACT: in 45g, 60g, and 90g pack sizes
- JIVORA: in 50g, 100g, 250g, 500g, and 1kg pack sizes
Future Outlook
Crystal aims to grow its herbicide portfolio by 8% and insecticide portfolio by 7% through these launches. As farmers across India increasingly adopt modern crop protection technologies, Crystal’s R&D-backed offerings are positioned to shape the future of sustainable agriculture.