365telugu.com,online news,Hyderabad,25th july,2020: East-West Seed India has introduced its latest chili hybrids – Chamundi and Laava, in Telangana, which help reduce production costs and help smallholder farmers catch the market early. Laava belongs to the red, short segment with standard tolerance to leaf curl disease and excellent consistency of fruit size across several pickings that ensure farmers can save on plant protection and labor expenses. Laava offers an ideal combination of pungency ( SHU: 85K -90K), color value (ASTA: 75-80) & oleoresin percentage (17.5%) making it ideal for oleoresin extraction and exports.Chamundi belongs to the red medium long segment with standard tolerance to leaf curl disease, best in class color value (ASTA: 105-110) and is an ideal choice for the chilly powder industry and enables farmers to realize higher prices. Chamundi has good colour retention capacity (CRC) allowing farmers to store (upto 6-8 months) and time the market for better price realization.Chamundi offers an additional advantage of helping the farmers catch the market early by 8-10 days.Said Dilip Rajan, Managing Director of East-West Seed India “East-West Seed has over 25 years of breeding expertise in hot peppers. Both Chamundi and Laava are extremely pungent and hence aptly named and we believe farmers will realize a better produce prize with these two new hybrids.”