365Telugu.com online news, October 23rd,2024: While 2024 has been a successful year for the film industry with major hits like Stree 2, Kalki 2898 AD, The Greatest of All Time (GOAT), Devara Part 1, Manjummel Boys, Premalu, and Fighter, not every film has managed to strike gold at the box office. Among the year’s biggest disappointments is a film that, despite high expectations, crashed hard. Let’s take a closer look at one of the biggest flops of 2024.
The Worst Film of 2024..
Audiences go to theaters with a certain set of expectations—whether it’s love, action, drama, or comedy, a film needs to deliver. Unfortunately, one action-packed thriller released in 2024 missed the mark by a wide margin. The movie in question is Martin, a Kannada-language film starring Dhruv Sarja, which turned out to be one of the year’s worst box-office performers.
What Went Wrong with Martin?
Martin hit theaters on October 11, 2024, and despite its promising trailer and teaser, it fell far short of expectations. The film featured Dhruv Sarja in a double role, and the filmmakers had high hopes that it would become the next big thing in Sandalwood, similar to the iconic KGF franchise. The movie promised stellar action sequences and an engaging soundtrack, but it failed to connect with audiences. The underwhelming storyline and lack of emotional depth left viewers disappointed, resulting in a wave of negative reviews.
Many expected Martin to dominate the box office given its impressive production values, but the film ultimately missed the mark. Critics and viewers alike criticized the dull plot and predictable narrative, leading to its downfall.
Box Office Disaster
According to a report by IMDb, Martin was made on a hefty budget of Rs 80 crore. The film was released in multiple regional languages including Kannada, Tamil, Telugu, and Malayalam, and opened in over 350 theaters across India. Despite the grand scale of its release, the movie only managed to earn Rs 6.7 crore on its first day. By the end of its theatrical run, the film had grossed just Rs 20.75 crore nationwide, according to Sacnilk—barely 20% of its production cost.
The OTT Lifeline
With its theatrical run proving to be a disaster, the filmmakers are now hoping that Martin will find some redemption on the OTT platform. The film is set to release on ZEE5, although an official date has not yet been confirmed. While its box-office fate is sealed, the film may still find a second life in the digital space, where it can potentially reach a wider audience.
About Martin
Martin is a Kannada-language action film directed by A.P. Arjun. It stars Dhruv Sarja in the lead role, and its production spanned almost three years. Despite high hopes and a significant budget, the film failed to deliver, and it has since earned the unfortunate title of being one of the biggest flops of 2024.